Every year, creative communications industry professionals gather in Cannes, France for the advertising industry’s biggest awards show and festival: Cannes Lions. This year a special focus of the event is Lions Health, which is billed as the world’s first festival of creativity in healthcare communications. In honor of this event, Opera Mediaworks conducted a focused study of mobile advertising and consumer use of mobile Health & Fitness sites and applications. This study leverages insights from the over 500 million impressions per month we manage for over 400+ sites and applications focused on Health & Fitness content. It also leverages findings from our own consumer survey completed in May 2014.
Cannes Lions kicks off June 15th and will include more than 60 seminars across 7 days and an un-paralleled line up of world class speakers. We’re delighted to be included in the festival, and hope you can make it out to see us there!
Come listen to some of the industry’s most innovative and inspirational players, and see creativity in action.
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