On July 9th, CEO Mahi de Silva will be speaking at VentureBeat’s MobileBeat at 11:50am in San Francisco alongside speakers from Fetch, Tango and AOD Mobile at VivaKi. The panel, entitled “Programmatic capabilities: State of the industry and what is next” will focus on how mobile ad inventory is increasing, benefitting not only advertisers but also publishers and users. Mahi and the panel will discuss how the programmatic stack changes the expectations in terms of performance, why programmatic buying is on pace to becoming the main way to serve advertising, and the best supporting platforms and data strategies.
On the same day, Mahi will also host a lunch roundtable discussion titled “The Mobile Advertising Revolution: Bigger than Desktop” from 12:40 pm to 2:00 pm at MobileBeat.
Come participate in this exciting discussion led by senior executives at the top companies in the industry. MobileBeat is VentureBeat’s seventh annual event on the future of mobile and has gathered the industry’s biggest names to uncover new case studies, insights and strategies designed to help you leverage mobile to increase profitability for your company.
Learn more about MobileBeat here. We look forward to seeing you there!
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